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Although this OG method is still going strong, a whole new wave of style “bloggers” are upsetting the system by ditching the website entirely and focusing solely on social media. Not to be confused with DJs, models, fashion editors, or It Girls (who occupy an entirely separate sphere of Insta-fame), they have built their numbers gradually and from the ground up. Thanks to their unique aesthetics, and that je ne sais quoi quality that ...